Lightning and Supplies

Client Work Profile

Services Rendered:
  • Project & Vendor Management
  • Website Design, Architecture & Development
  • Branding
  • SEO
  • Content Strategy
  • Backlinks
  • Social Media
  • Marketing Automation & Email Marketing
  • CRM & Database Management
  • Data Analytics Reporting

Project Overview

It had been over 5-years since Lighting and Supplies (L&S) had launched their website. The website needed a modern redesign with scalable components and automated technology integrations. L&S also had ambitions to expand their evergreen e-commerce product offering in a cost-efficient manner while developing new processes to manage and update the pricing and presentation of these products. L&S partnered with Frasca Digital to:
  • Scope & Manage the Entire Website Project from start to finish
  • Implement traffic-growing strategies (SEO)
  • Manage over 50,000 SKU Database
  • Automate Marketing & Operational Workflows
  • Increase Website Conversions (Purchases)

Website Design & Digital Marketing Services

It was clear L&S needed help from all angles, as they had just launched their digital marketing budget in order to grow revenue.


  • BigCommerce
    • Including Many 3rd Party Apps/Plugins
  • Zoho (CRM & MA Tool)
  • Cloudflare (CDN)
  • Google Stack
  • QuickBooks


Website Design & SEO Services for E-commerce Websites

Looking to grow your e-commerce operations? Contact Frasca Digital today for a free website consultation or for monthly e-commerce website maintenance, design, marketing and SEO services. Our digital team of experts provide digital marketing and technical support for all of your marketing technologies.